Authentic Leadership

Authentic Leadership: What It Is, Why It Matters & How to Develop It

Authentic leadership does not require someone to conform to a set of behaviours or expectations that are not in line with their own values or beliefs. Instead, it requires them to be themselves, which can help them better connect with their team, as well as provide more motivation and inspiration.

Authentic leadership has many benefits for both individuals and teams. Transparency, authenticity, and honesty are hallmarks of authentic leadership. Honest leaders cultivate authentic relationships with their people and instil trust and drive in them.

There are two main types of authentic leaders: transformational and transactional. Transformational leaders inspire their team by providing hope for a better future, while transactional leaders focus more on the immediate rewards for their team.

The best leaders are both transformational and transactional as they can provide hope for a better future while also caring about the needs of their followers in the present moment.

Authentic Leadership

What are the four characteristics of authentic leadership?


To be more real with team members, authentic leaders analyse their weaknesses, talents, and values. Self-awareness may also entail self-reflection, seeking criticism, and being mindful of your colleagues’ emotions.

Internalised moral perspective

Authentic executives prioritise the company’s requirements before their own. A true leader’s primary goal is the organisation’s success, even if this involves facing additional obstacles and labour.

Relational transparency

Authentic leaders must be open and honest in their working interactions and when communicating their ideas and feelings. This may entail providing constructive criticism to team members and acknowledging when they are mistaken when required. A genuine leader leads by example and promotes openness within the team and company.

Balanced processing

Authentic leaders must consider both supportive and opposing viewpoints while making team choices. Employees are more likely to share their thoughts and experiences using this method of processing, which helps to prevent possible disputes.

What is the significance of true leadership?

People are wary of airbrushed leaders riding their high horses, so true leadership is in great demand. Leading from afar is a game from the past. Real individuals who are honest, bold, and prepared to roll up their sleeves and jump into the trenches inspire today’s employees.

People respond better to leaders with whom they can relate and are aware of their needs. They are looking for leaders with whom they can connect. In other words, we want leaders similar to us but a bit further along the road.

What are the Benefits of Authentic Leadership?

Better relationships with employees

Today’s world is seeing a disconnection between bosses and their workers. Employees are more invested in their work than ever before, but they are also less satisfied. The most successful companies are those with the strongest relationships with their employees. They recognize that happy employees have a positive impact on the company’s culture and productivity.

Increased productivity in the workplace

Increased productivity in the workplace is a goal of many companies. Some people have found that increased productivity can be achieved by outsourcing some jobs to make room for more creative tasks. For example, instead of using an AI writer to write articles on the company website, a company might use an AI writer to create social media posts with links back to the website.

Improved team morale

When your team feels fulfilled and valued, it will translate into better performance. One way to improve morale is by recognizing the people that are in your team. Recognition starts with you and your appreciation for their work. Coming up with ways to show that you care can be as simple as listening, understanding their workload, or providing a public and private recognition of their contribution to the team success.

Increased likelihood of retaining talent

Employers who invest in their employees are more likely to retain them. This is because these companies give their employees opportunities to grow and learn, which ultimately leads to a sense of job satisfaction. Additionally, these companies are able to cultivate the talent they have invested into by providing them with the tools and resources they need for success.

How to Develop Your Own Authentic Leadership Style?

In today’s world, leaders are needed more than ever before. With all the changes happening in our society and around the world, there has never been a greater need for people who can take charge and get things done.

Leadership is complex and challenging. It takes a lot of experience, guidance, and practice to develop the skills necessary to successfully lead a team. Leaders need to know how to motivate, inspire, and encourage their teams in order to get the best out of them.

To become a more authentic leader, you need to work on your skills and knowledge over time. You need to continuously reflect on how you can improve as a leader, how you can better serve the people around you, and what are the best ways to motivate others.

Developing your own style of leadership is a process that requires time and patience. You will need to be reflective and introspective and take the time to think about what you want your leadership style to look like.

Leadership Coaching and Authentic Leadership

I have personally overcome many challenges people face as they progress their careers on the path to becoming leaders. With over 25 years working in leadership positions within global organisations, I am ideally placed to help you find your authentic self.

If you are an aspiring leader of the future, an experienced leader or an organisation looking to expand the skillset of your leadership team, then please contact me to achieve your goals.

How can I help you?

I have a range of authentic leadership coaching programmes that are tailored to the needs of the individual, these will allow us to address together very specific challenges, which could include:

  • Emergencies
  • Making the right ethical decisions for stakeholders.
  • Developing active listening skills.
  • Aware of your own strengths, patterns, limitations.
  • Allowing imperfections and not seeing them as a threat.
  • Being transparent and sharing information.
  • Doing the right thing ethically in a crisis.
  • Being open to challenge.
  • Showing genuine concern.
  • Admitting you don’t have all the answers.
  • Accepting and using failure to learn.
  • Developing candour, compassion and empathy.
  • Being transparent and sharing information.

My training programmes start at only £279.00, but in order to recommend a coaching programme and provide you with a quote, we would first need to talk thorough the challenges you are facing, identify where I can help you and how long this is likely to take.

The first step in this process is by booking a free, no obligation call with me.

Book Your Call & Get A Quotation

Your first call is obligation free, confidential and completely free of charge

The next step in your development journey is getting a professional assessment on the what practical steps you can take to develop and improve your skill set, mindset and your prospects. 

Executive development coaching

Authentic Leadership

Authentic Leadership

Authentic Leadership Coaching

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